Shelly has two leak sensors on this site: Flood Gen4 and Flood S Gen4. They do the same job - they tell you there is water where there should not be any. We made a film for each of them, in two completely different ways.
Flood Gen4: the floor has to get wet
The problem with filming a leak sensor is that nothing about it is interesting until the floor is wet. So we wrote the script around that moment.
We shot it with practical water effects. The water on screen is real water in front of the camera, not a simulation.
Most Shelly projects come with three social cuts. This one needed more, so Shelly got five, next to the 67-second hero film.
Flood S Gen4: a joke first, then the product
The second film opens with a joke - the radiator should heat the room, not remodel the floor. Then it turns into a cinematic walk through what the sensor does:
- the three stainless steel sensors in the base
- the alert styles
- the flood and rain modes
- the automations that close a water valve or pause the irrigation
It was made with AI-generated footage. The concept and the script are ours. Shelly received a 57-second hero film and three vertical social cuts. The version on the project page is the German one, as published by Shelly.
Why not the same method twice
Neither method is the better one. In the first film the water itself is the event, so the water is real. The second film covers a lot of ground in under a minute - a flood, rain, a water valve closing, the irrigation pausing - and AI-generated footage is how we showed all of it.
What did not change
Both films started with an idea and a script written by people. The technique came second, both times.
